Mumbai: Upholding its commitment towards environmental responsibility, the Tata Starbucks group has come up two waste reduction initiatives – ‘Bring Your Own Tumbler’ and ‘No Paper Bill’, on the occasion of World Environment Day.
While ‘Bring Your Own Tumbler’ encourages customers to carry along their personal mugs or tumblers for beverages, the ‘No Paper Bill’ initiative enables them to opt out of the paper receipts, thereby reducing paper wastage.
“We’ve always been committed to using our scale for good. At Tata Starbucks, we believe in positively impacting the communities we serve and want to take this commitment further with initiatives that reflect our continuous and on-going efforts towards sustainability.” Tata Starbucks CEO Sumitro Ghosh was quoted as saying by ANI.
Tata Starbucks commitment to the environment began with its first store opening in 2012 with the use of paper bags, paper sleeves and paper napkins made out of recycled fibre.
The global partner of the beverage business in India, Starbucks is known for its C.A.F.E. Practices (Coffee And Farmers Equity) across countries.
C.A.F.E. Practices ensure that Starbucks is sourcing sustainably grown and processed coffee by evaluating the economic, social and environmental aspects of coffee production.
Across the globe, Starbucks is committed to 100% ethically sourced coffee, providing 100 million coffee trees to farmers by 2025, investing 50 million dollars in funding to farmers and training 200,000 coffee farmers by 2020.
(With inputs from ANI)