New Delhi: Finding a life partner is no easy task in today’s fast-paced life, where we have almost everything at our fingertips, apart from time. Coming to the rescue of time-strapped individuals searching for suitable partners are online portals. Interestingly, twice as many men are registering themselves on such sites as compared to women. Let’s take a look at the figures — while the number for males on such platforms stands at 69 per cent, women only comprise 39 per cent of the segment.
35 per cent registrations from small cities
There are some further interesting insights. The maximum number of registrants on these sites are IT professionals or those working in the financial or engineering sectors. Contrary to popular perception, the smaller cities, towns and villages are ruling the roost, constituting about 35 per cent of the registrations.
10 per cent marriages through online sites
So, the next question is what’s the success rate of these sites? Around one crore marriages are solemnised in India every year, out of which only 10 per cent is the result of matchmaking on matrimonial sites. Registration on such sites is expected to increase at an annual rate of 60 per cent. According to industry chamber ASSOCHAM, the online matrimonial search market stood at about Rs 2400 crore in 2017-18, and is expected to grow exponentially to Rs 6000 crore by 2020.
(Story by Dharmendra Singh Bhadoria)