[dropcap]B[/dropcap]ollywood box office once again witnessed a very average opening weekend with both Batti Gul Meter Chalu and Manto failing to pull in audience. While Batti Gul had a strictly average weekend, Manto crashed at the box office with its total collection hovering in single figures.
Batti Gul collected Rs 6.76 crore on Friday and saw a slight jump on Saturday and Sunday collecting Rs 7.96 cr and Rs 8.54 cr respectively taking its total to Rs 23.26 cr.
“Batti was totally gul in the entire film. The story wasn’t great, the language used was not understood by majority and the movie was way too long. There was no entertainment in the first half. The film is a flop,” said trade analyst Amod Mehra.
Another trade analyst Narendra Gupta said the subject of Batti Gul was totally dry. “There was no word of mouth. Also there was zero chemistry between the hero and heroine. The growth was very negligible on the weekend. Even on Sunday, the collections weren’t too big because of Ganpati visarjan and Indo Pak match. The film’s cost of production including P & A is Rs 50 crore. I see the film making a lifetime of Rs 35 cr,” he added.
Manto on the other hand made a paltry Rs 2 crore. “Manto was a niche film made for multiplex audience. It had no promotion nor are people aware of Manto. Although it is a well made film, it tanked because of poor visiblity,” says Narendra Gupta.
“Manto got washed out. Such films are better suited for film festivals and television,” Mehra said.