Amitabh took no fee for ‘Khushboo Gujarat Ki’ campaign but purchased land very next year

Ahmedabad: Narendra Modi won assembly election in 2007. After this he focused on building up his image. In 2009, celebrity Amitabh Bachchan’s closeness with Modi increased and Big-B became the brand ambassador of the ‘Khushboo Gujarat Ki’ campaign to promote tourism in the state.

Bachchan got the land usage changed to commercial

It was repeatedly stressed that Amitabh had not accepted even a single rupee for the campaign. However, there was an interesting coincidence.

The shooting of ‘Khushboo Gujarat Ki’ ad took place in 2009 and the next year Amitabh purchased 23000 square meter land near Gift City in November 2011 for only Rs 7 crore. Bachchan got the land usage changed from agriculture to commercial.

Amitabh had purchased the land in the name of building a 5-star hotel. However, the hotel project is yet to begin. Not even the approach road to the land has been constructed so far.

In 2018-19 millet and maize was cultivated on this land. According to rules, farming cannot be done on land whose usage has been changed to commercial. Meanwhile the market value of Bachchan’s land has doubled to Rs 14 crore.